our campaign is getting stale

You know you’ve struck gold when you’ve got an ad campaign running in its 3rd, 5th, 10th year. I’m looking at you, GEICO and Progressive. Nice job. But with the longevity of advertising campaigns within a single agency comes the difficulty in keeping it fresh.

Enter the outside perspective Ideasicle X can bring with our ProXy Service. You get four world-class creative people thinking about how to evolve your campaign. You’ll be the best judge of these ideas, as you know your campaign and client so well. But we will give you all kinds of fresh thinking sure to inspire your campaign’s evolution in smart, creative ways. Think of it as preempting a pitch.

Timing: one week per round, two rounds recommended.