Ideasicle X is the first SaaS platform designed specifically for virtual idea generation. That means a customer can recruit any four people on Earth to work together on an assignment. For enterprising Freelancer Creative Directors, subscribing to this tool could change the way they look at their business. Specifically, it could turn Creative Directors into idea “agencies.” Let me explain.

Curation required.

What is a Creative Director other than a well-oiled idea person who has the talent and experience to not only come up with ideas, but know a great idea when he or she sees one? The Ideasicle X platform is designed to provide customers with a flurry of ideas. Upload your pdf and video brief and set the team of four free to explore every corner of the assignment.

Along the way Creative Directors can apply their creative direction to encourage, to steer, and to build upon what the team throws at them. It’s curation in its highest form. And the result could be transformative.

From one Creative Director to an army.

Armed with Ideasicle X any Creative Director can tap into this flurry of ideas, curate them, comp them up, and present them to clients under his or her name. The client can know about Ideasicle X being the inspiration, or not. That’s up to the Creative Director running the business.

But the turnaround speed will increase, the quality of the ideas will increase, the volume will increase, yet, being the final gatekeeper, the judge, the jury, and the curator, the ideas will be 100% yours to present and around which you can build your personal freelance business.

I called it Ideasicle.

You see, this is exactly what I did for 9 years with the original Ideasicle. I recruited freelancers I respected (you can too), I assembled the perfect teams of 4 (you can too), I briefed them on the platform (you can too), I stewarded the ideation sessions (you can too), and I paid them after each project (you can too, but have the added convenience of paying them on the platform vs sending archaic checks like I did).

I didn’t call it “Will Burns Ideas” because it sounded too small, plus it sounds like a book burning for ideas. I came up with a name for the agency, “Ideasicle.” You could do the same. But one question.

What will you call it?

Will Burns is founder and CEO of Ideasicle X. Follow him on Twitter @WillOBurns.